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Ferrari Monaco commits to a sustainable future: A look back at our sustainability evening

15 July 2024

We are proud of our commitment to sustainability and environmental responsibility. We recently organized a wonderful evening to present our carbon offset initiative to our customers.

During the evening, we highlighted our actions. Our guests were welcomed into a showroom transformed into a veritable orchard, decorated with fruit and olive trees, reflecting our commitment to the creation of cherry tree plantations. Our library, meanwhile, was transformed into a hanging vegetable garden, creating an immersive and educational atmosphere.

Through speeches and videos, we made our customers aware of the importance we attach to sustainability and our active, collective role in this cause.

Our project, carried out in collaboration with Carbonapp, involves supporting Mr. Sollier in the creation of a 1.15 hectare cherry orchard in Apt, Vaucluse. This initiative to plant permanent trees will sequester more CO² than a temporary crop, with an estimated 63.36 tonnes of CO² equivalent stored over 20 years.

Throughout the evening, our guests enjoyed a refined fruit cocktail while learning more about our environmental commitment. As a token of our appreciation and to symbolize our initiative, each guest was presented with a basket of cherries, a product of our orchard project, reminding them of our concrete action in favor of sustainability.

Thank you for your continued support and for sharing this vision with us.

 

With all our passion and commitment,